Starting a T Shirt Business - First 3 Steps
May 7, 2009 | Written by Gino | Category: T Shirt Business
Starting a t shirt business is no easy task. Like any other business venture you need to research and plan accordingly or you will end up wasting thousands of dollars and precious hours of time. Our eBook Fuel for Design is an in depth guide to starting a clothing line and is packed full of important t shirt business and marketing tips. Below are just a few of the many topics we cover.
Starting a T Shirt Business
Products
So you probably want to sell t shirts, but there are a lot of different kinds of t shirts! They come in different styles, cuts, sizes, men’s tees, women’s tees, kids tees and so on. Based on your budget and target audience you need to figure out what exactly you are going to sell!
What you can sell can be very limited to the company you are using to create and or fulfill orders. Sites like CafePress have a limited selection of shirts available that you can sell so you need to pick a fulfillment service carefully, IF you are even going to use a fulfillment service.
Style
Many first time t shirt business overs totally over look their target demographic. If you want to sell a ton of tees you better know who you are selling too and what they like! Heavy Metal fans dont want pink fluffy bunny t shirts! Doing your research can really pay off in this area. Check out what other stores are selling to your demographic and that will help give you inspiration.
Another issues I see often is clothing line owners who try to design in too many different styles. It can be better to stick to one style to start so that you are KNOWN for that style. Later on you can consider branching off into different styles based on current trends and so on.
Product Selling
Once you know what you wanna create and what style it will be its time to get into the real business part. You need to figure out who will create your products, where you will sell them, how people will pay, who will ship, who will handle customer service, how you are going to promote your products and so on.
Not planning for one of these steps can cause you a lot of problems later on. Fuel for Design covers many of these important topics to ensure you launch your t shirt business properly and plan for the future. Ready to start your clothing line? Get the Fuel you Need!
